|
|
| |
| |
Overview |
| |
A retail experience is heavily motivation
driven. It is all about how customized you make your space
for your customer. The whole concept of retailing is embedded
on the customers' emotional psyche. At Fourteen
Strategic Brand Consulting, we have phased our services
into products. Products that can fit into your brand's
facade. We understand the experience that a retail store
concept entails and the needs and concerns that play along
your customers' mind. We follow our BRAND
PROGNOSIS™ on all of our products to ensure
that a streamlined store concept is ensured and executed.
Our products have been cross-functionally matched to suit
you requirements.
Power RETAIL - Strategy driven retail
store conceptualization and design.
Smart WRAP - Packaging and product
development
Color GREEN - Experience related, environmental
branding.
What do our packages mean
Lite - The basic package. It is the first step towards
a larger change in your business.
180 - Typically what one can see in the 180 degree plane.
Any change that is visible to the naked eye.
370 - Incorporates thought process and changes at a
strategy level. Involves data driven company alignment.
Sense SQUARED™
It is an analysis of the 5 human senses. It involves
study of how clients co-relate the 5 senses to your
brand experience. The senses of touch, taste, sight
and hearing. We take our creative production to appeal
to all of the 5 senses and draw out the strategy so
that the customer has a wholesome experience that he/she
can relate to. Our market study program collaborates
with top marketing research firms in your area of expertise
and we give you a completely rational data driven strategy. |
| |
|
|
|
| " The company
does not equate everything with money. They think
ahead, travel a lot and are bursting with ideas
" |
| |
Madhav Das, CEO,
Southside film magazine |
|
|
